
Sony filed another trademark for a cloud gaming service in late 2009, dubbed “Cloudsurf”. This is in addition to their “PS Cloud” trademark filed back in March of last year.
Based on the survey that went around last month suggesting cloud game save storage could be part of a premium PlayStation Network, it only makes sense that Sony is getting these potential services ready in name form. Whether they turn out to be true is anyone’s guess, but I really like the idea. I’ve lost many a game save in my day, so having them stored in the cloud would not only prevent that, but it would also thwart some would-be game save hackers.
With Sony hinting that we’ll see some sort of premium PSN service in 2010, we won’t have to wait too long to hear about the goods. My bet is at E3, after all of Sony’s big announcements get leaked in the weeks leading up to the event.

Sony Computer Entertainment America Inc. filed a trademark this week for the words “P.S. Thanks” (of course that should be PlayStation Thanks). Now, it might seem like they are trying to trademark the e-mail friendly signature of every message sent out from their company, but reading in the fine print on the trademark we see that it is geared towards an actual service or program:
“Entertainment services, namely, incentive rewards programs geared toward quantifying, identifying, and motivating the top consumer base with the goal of promotion and sale of video game hardware and software.”
Is this incentive program from Sony going to jump into the mix and battle it out for superiority with Club Nintendo? I’m thinking we’ll see a rewards program from Sony in the future (the trademark doesn’t list a start date), with the best of the best PlayStation 3 owners getting top billing, quite possibly their own version of a PlayStation Magazine, and an invite to battle it out in cosplay gear on the fanboy battlefield versus Nintendo and Microsoft…..
[UPDATE] - Playstation Universe just got a response from Sony in regards to the “P.S. Thanks” trademark filing. Here is what Sony had to say:
“We have a long history of creating unique loyalty programs such as PlayStation Underground, which started with the original PlayStation and has evolved into the Gamer Advisory Panel. We continue to look for ways to expand this program and we are evaluating new naming conventions for this evolution, which is why we filed a trademark for PlayStation Thanks.”
This statement doesn’t really go one way or the other, with the verdict still being out on whether we’ll see a PS Thanks member program from Sony. They might have just filed the trademark to lock up the name, or it could be that it is something in the works.

I like Qore a lot, even though many of you disagree. Microsoft must see the potential of the platform as they’ve recently trademarked the name “Astuto”.
Providing an on-line magazine and web site featuring information in the field of computer games, science fiction, games and entertainment; providing information on-line relating to computer games and computer enhancements for games; entertainment services, namely, providing an on-line computer game
From the sound of it, they’re looking to create an Xbox-centric version of Qore to distribute on the Xbox 360. I’m sure they’ll charge for the product (it is Microsoft). Who knows when any type of announcement will turn up from the folks in Redmond.
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